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Feature Article: Direct Mail Marketing Now As Easy As Email
Is the United States Postal Service (USPS) a marketing innovator? As it turns out, the kind folks in the blue shorts are in fact making it easy for even the smallest business to duke it out with their biggest competitors by using the USPS new...
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 Internet-Marketing Feature Articles

Success With Newsletters
Newsletters really DO work! With just a small amount of effort on your part they will work for you, even if your marketing budget a small. Customer orientated newsletters are a wonderful way to market your business when on a budget. You can...
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Submitting Your Site To The Open Web Directory: Some Dos And Don’ts
One of the most important steps in any site’s publicity campaign is the submission to the Open Web Directory (http://www.dmoz.org) as this directory provides search results for many of the most important search engines and online portals....
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Improve Your Jewelry Sales with a Little Market Research
Would you like to find out which of your jewelry designs are likely to be good sellers before you invest a lot of time and money developing them? Before going into large-scale production of your newest design (or developing an entire jewelry...
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Integrity is the Best Tool to Get What You Want
As a child, you probably heard, "to thine own self be true." But what does that really mean? When the newspapers are full of cheating and lying business owners, politicians, and academics, does it really make sense to maintain your integrity? To...
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Understanding Document Management
The term "document management" and "paperless office" is the subject of countless articles and books. Everyone wants to achieve this lofty goal but not everyone understands what the terms really mean. Before you can embark on the journey of ...
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Tips on How to Refinance
Refinance Mortgage Loan - Getting a refinance mortgage loan is a smart move for any homebuyer. This is especially true if the interest rates are low. In the world of finance, interest rates directly affect the way mortgage rates...
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Risk and Reward
If you are doing your own investing in the stock market, what would be the first question you would ask yourself before you make any trade or investment? If your answer is how fundamentally sound the stock is, or whether the stock just broke...
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Ten Ways to Save a Bundle on Your Next Lease
According to the Equipment Leasing Association (“ELA”), U.S. businesses lease every thing from laptop computers to commercial airplanes, racking up more than $ 200 billion in equipment leased each year. Although four out of five U.S. companies...
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How To Realistically Set Your Fees - Part 2
Effect of Expenses The last article examined how to calculate your realistic billable hours. If you remember, we arrived at approximately 1100 hours in a year. To earn our mythical $46,000 per year, you needed to bill at a rate of $42 per...
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Adding the Right Keywords to Your Website Content
You've made your website, added a great title and keywords in the meta tags. That's it, right? Not quite. There is another simple strategy to get more bang out of the content of your page – knowing what words people are using for their...
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How To Take Advantage Of Your Competition
When people market their business, they pay little attention to their competition. However, they can learn a lot from them. Your competition plays a large role in your business and in your marketing efforts, so don't ignore them. There is an...
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