Long Sales Letters vs. Short Sales Letters
Everywhere I turn, I'm being asked to weigh in on the issue of whether copy should be long or short in a sales letter. I receive countless newsletters on copywriting and marketing, and they are all still debating the issue.
I doubt that the... ...Read More
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5 Ways To Keep Your Online Customers
1. Stay In Touch
Stay in contact with customers on a regular basis. Offer
them a free e-zine subscription. Ask customers if they want
to be updated by e-mail when you make changes to your
Web site. After every sale follow-up with the... ...Read More
Buzzwords vs Effective SEO Keywords
Ever see a website that seems to speak a foreign language...in English? We encounter many SEO client websites that rely on buzzwords in the page copy to get the word out about their product. The problem lies with visitors who may not be familiar... ...Read More
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Surefire Ways to Attain Moneymaking Success
You have probably heard other people say that "Money isn't everything" or "Money can't buy happiness." They may be right in some aspects; but it's not just about the money. It's about having an ideal lifestyle - being able to have control... ...Read More
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How To Set Goals Like Bill Gates
I just got back from a seminar I spoke at in Texas this weekend and I want to share with you a 'theme' I heard from
3 coaching clients I was able to get together with there.
What was so interesting to me is that ALL 3 of them said the EXACT ... ...Read More
Inventor Help: Go Hire a Great Patent Lawyer
Inventors should review hiring a top tier patent attorney, versus filing on their own or even worse doing nothing to protect their most important asset.
A patent is the property right given by the U.S Patent and Trademark Office to an inventor.... ...Read More
Online Home Equity Loans: A Basic Glossary
Home equity loans can be a great idea for individuals looking to get out of debt or make necessary repairs on their homes. During the process, you will come across a variety of terms and acronyms. We have gathered together some of the basic terms... ...Read More
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I was all set to write an article predicting the future of search engines, when Yahoo dropped Google and replaced it with its own engine. Now that's big news. In less than twenty-four hours, Google went from about 79% of the market share to... ...Read More